Below you will find the selection of images available for you to analyse as part of your first assignment.
You need to choose
two contrasting images - one from the choice of
Wonderbra, Calvin Klein Lynx, Hugo Boss, or
Levi's and either the
anti-drugs campaign advert or the
Aids awareness advert.
Remember, this is to assess your learning and understanding of what we have done so far. This is simply useful practice, but I will give you constructive feedback for future assignments.
You should concentrate on the elements of
semiotics, such as
denotation and connotation, along with the possible 'meanings' which you may elicit from the images. You may find the following aspects helpful:
1. Use of colour
2. Use of place (if applicable)
3. Use of people
You may also find yourself touching on other media concepts, such as
audience, narrative and representation, but these will be covered in detail in future lessons.
You should aim to write between
500-750 words per advert, but if you wish to write more then feel free to do so.
You should put your analysis onto your
blog so I can read them online, where I will also provide the feedback.
Please do the analysis as soon as possible while the information is still fresh in your minds.
